Accelerated implementation roadmap in China

CONTEXT

• Client is a mid-size industrial company operating in the energy sector willing and eager to increase capacity in a low-cost country (product range addressing worldwide market); China considered for cost and market growth

OBJECTIVES

• To validate and re-design the entry strategy in China
• To select and negotiate production facility

TASKS

• Review of detailed business economics
• Competitive analysis (stakeholders / competitors / potential entrants / products) → local team
• SWOT analysis of options, selection of preferred scenario as “Brownfield” (partnership / JV less suitable)
• Site identification and selection (35 industrial areas screened), negotiation
• Organization design and recruitment
• Site re-engineering and equipment, plant commissioning

OUTCOME

• Plant fully operational in some months
• Worldwide best cost-position achieved